Cannaversary 2026 – Don’t Fear the Reefer

Cannaversary, October 17: Don't fear the reefer. $25,000 grand prize drawing.

Oct. 17th Cannaversary. A hooded grim reaper with a scythe takes a hit from a bong between two red splats reading $25,000 grand prize drawing and Save the date. Don't fear the reefer.
Shop to enter the $25K drawing See your store's lineup

Akwesasne  –  Fort Covington
Cattaraugus Territory

One lucky soul

Every $5 you spend earns one entry into the $25,000 grand prize drawing, in store or online. The winner is drawn at Sovereign Akwesasne on October 17 at 6 PM.

To win, you must be 21 or older and a Sovereign Rewards member.

Shop online Join Rewards: Akwesasne & Fort Covington Join Rewards: Cattaraugus

How Sovereign Rewards works

Pick your poison

All three stores are celebrating. Start with what's happening everywhere, then pick your store for its schedule, food, vendors and tattoo artists.

At every store

  • Boneyard BOGOBuy-one-get-one deals while supplies last. See in store for specific product offerings
  • All-day flower hourQUAD and TRIP flower marked down to DUB pricing ($6/g, $100/oz) from open to close
  • Hourly giveawaysA new giveaway every hour
  • Swag bagsSpend $75+ and get a swag bag with a limited-edition event t-shirt
  • Costume contestCome dressed to kill. Customers and staff in costume face a community vote. The winner takes home a prize basket worth $200, and every participant gets a surprise goodie bag
  • Pumpkin puff & paintBlack light pumpkin painting at 4:20 PM. Pumpkins and supplies provided. Spots are limited, so sign up in store
  • Flash tattoosSpooky, cannabis-inspired flash designs from local tattoo artists. Starts at 10 AM in Akwesasne and 11 AM at Fort Covington and Cattaraugus

Akwesasne

8 NY-37, Akwesasne, NY 13655
Open 7 AM to 10 PM  /  518-358-6077 ext. 1  /  Store page

Get directions

Schedule

  1. Doors open. Fresh cider and donuts from Kaneb Orchards, while supplies last
  2. Flash tattoos begin with Mortician's Ink and KC's Tattoo
  3. Vendors open in the Smoker's Warehouse hallway, and Cousins Maine Lobster starts serving
  4. O:tsire brand showcase, until 5 PM
  5. Last call at Cousins Maine Lobster
  6. Pumpkin Puff & Paint (sign up in store)
  7. Vendors wrap up
  8. $25,000 grand prize drawing, held right here at Sovereign Akwesasne
  9. Last call on Cannaversary deals

Food

Flash tattoos

From 10 AM

Vendors

11 AM to 6 PM in the Smoker's Warehouse hallway

Brand showcase

  • O:tsire InstagramBrand showcase, 12 to 5 PM, with games, prizes, free samples and a smoke bar
  • Grizzzly's FacebookHosting a dab bar

Products and strains may vary by location.

Fort Covington

2381 Chateaugay Street, Fort Covington, NY 12937
Open 7 AM to 10 PM  /  518-358-6077 ext. 2  /  Store page

Get directions

Schedule

  1. Doors open. Fresh cider and donuts from Kaneb Orchards, while supplies last
  2. Vendors open, flash tattoos begin, and Frybread Mafia starts serving
  3. O:tsire brand showcase, until 5 PM
  4. Smokey & Sauced Up BBQ starts serving
  5. Vendors wrap up
  6. Pumpkin Puff & Paint (sign up in store)
  7. $25,000 grand prize drawing, held at Sovereign Akwesasne. Every $5 you spend here earns an entry
  8. Last call on Cannaversary deals

Food

  • Kaneb Orchards FacebookFresh cider and donuts from 7 AM, while supplies last
  • Frybread MafiaIndian tacos, walking tacos and frybread from 11 AM
  • Smokey & Sauced Up BBQ FacebookBBQ from 2 PM

Flash tattoos

From 11 AM

Vendors

11 AM to 4 PM

Brand showcase

  • O:tsire InstagramBrand showcase, 12 to 5 PM, with games, prizes, free samples and a smoke bar
  • Grizzzly's FacebookHosting a dab bar

Products and strains may vary by location.

Cattaraugus Territory

11285 Route 20, Irving, NY 14081
Open 7 AM to 10 PM  /  716-412-0095  /  Store page

Get directions

Cattaraugus lineup is still being finalized. Check back for updates.

Schedule

  1. Doors open. Free bag of CJ's Kettle Corn for the first 50 customers
  2. DJ on site, until 6 PM
  3. Flash tattoos begin with Inkaholics Tat2
  4. O:tsire brand showcase, until 5 PM
  5. Pumpkin Puff & Paint (sign up in store)
  6. $25,000 grand prize drawing, held at Sovereign Akwesasne. Every $5 you spend here earns an entry
  7. Last call on Cannaversary deals

Food

Flash tattoos

From 11 AM

Vendors

Brand showcase

  • O:tsire InstagramBrand showcase, 12 to 5 PM, with games, prizes, free samples and a smoke bar
  • Fire Nation Instagram
  • Redeye
  • Jungl Facebook

Products and strains may vary by location.

Customer appreciation weekend

Sunday, Oct. 18th

The celebration keeps going at Akwesasne and Fort Covington. For one day only, Sovereign and other CAA Management businesses are taking Canadian dollars at par, so every Canadian dollar counts as one U.S. dollar.

Akwesasne and Fort Covington only. Open 7 AM to 10 PM.

Akwesasne store Fort Covington store

Good to know

How do I enter the $25,000 drawing?

Every $5 you spend earns one entry, in store or online. You must be 21 or older and a Sovereign Rewards member to win. The drawing is held at Sovereign Akwesasne on October 17 at 6 PM.

Are the deals the same at every store?

Boneyard BOGO deals and all-day flower hour run at every store. Each store also has its own vendors, food and events. Choose your store above to see its lineup.

What are the hours on October 17?

All three stores are open 7 AM to 10 PM. Event activities run on each store's own schedule, listed above.

Is anything happening on Sunday?

Yes. On Sunday, October 18, Akwesasne and Fort Covington take Canadian dollars at par as part of our customer appreciation weekend, along with other CAA Management businesses. Every Canadian dollar counts as one U.S. dollar.

How do I sign up for Pumpkin Puff & Paint?

Sign up in store at your location. Spots are limited, and pumpkins and supplies are provided. Painting starts at 4:20 PM, and every participant gets surprise goodies.

Can I bring a guest who's under 21?

No. Everyone entering the store must be 21 or older with a valid government-issued photo ID.

Should I wear a costume?

Yes! Every store is holding a costume contest. Costumed customers and staff go up for a community vote. The winner takes home a prize basket worth $200 retail, and every participant gets a surprise goodie bag.

See you on the other side

Saturday, October 17  /  All three Sovereign stores
Sunday, October 18  /  Canadian at par in Akwesasne & Fort Covington

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